How McDonald's lost to Tai Lei Loi Kei

In travel bible, one may pursue different goal during their holiday trip. I've met someone who just enjoy shopping, someone who just enjoy relaxing, or someone like me who enjoy seeing different culture and lifestyle. Most of my life, I do not have the luxury of travel to another country. I never own a passport until I was 24. That was also when I have this misconception that you need a passport to enter Sabah and Sarawak.

My Friend, Boon Chuan inspired me with his food blog. That somehow tickles my taste bud to try the best cuisine in town.

In Macau, I have the opportunity to taste their famous pork chop bun or in Chinese 'Chu Pa Pau'. On my last day, I hopped into the FOC Venetian shuttle bus from the airport. I knew Tai Lei Loi Kei stall is within 'taxi' distance.

Initial attempt to get the bearing right out of my map reading technique proved to be too much and I decided to resort to the ever reliable taxi ride. It is not that I gave up easily. With my watch showing both hands pointing at the digit '2', I just don't want to miss out this historical moment that is even better than our National Day.

What make this stall so famous in my opinion is not the bun itself but rather the marketing strategy it is playing with its customers. They only sell the bun at 3PM and only limited to 300 buns a day.

I made the right decision. I reached there on time. Luckily, I was early. Around 2.40PM, one lady was shouting that the queue is on. You can see all the customers scrambling to get into the line and within minutes you were wondering:

Are they selling Andy Lau's concert tickets?

I was not far behind. Since there is no limitation of how many buns one can buy, I saw some greedy customers tucking away with 5-6 buns in one shot. I eventually get my share. Put the deep-fried aroma smell one side, it is the sensation of victorious celebration that one manages to buy this bun is what I describe an exhilarating moment one should indulge in. Borrowing a quote from Sir Edmund Hillary:

It is not the mountain we conquer but ourselves

and my editted version on it:

It is not the bun we conquer but the queue itself

Now back to the bun. Well, the pork chop tastes pork chop. The bun tastes bun...... That's all I can describe with my limited food tasting vocabulary. Getting to Macau and you never tasted this pork chop bun instead of Big Mac is what the Chinese people saying describe:

You better go back to do farming